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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Implementation and Configuration | - Setup and deployment
|
| Topic 2: Segmentation and Personalization | - Personalization experiences
|
| Topic 3: Marketing Cloud Personalization Fundamentals | - Platform overview and capabilities
|
| Topic 4: Measurement and Optimization | - Reporting and analytics
|
| Topic 5: Data and Customer Profiles | - Data ingestion and identity resolution
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. What are the three primary areas of data stored in IS which represent a company's key business informative?
A) Shadow catalog information
B) Statstical tracking of KPI's
C) User behaviour
D) Employeeperformance
E) Operational information
2. What attribute andvalue is passed in the event API request for returning server side campaigns? [check]
A) Server side = true
B) Server side are always returned
C) Server Side messages = 1
D) Source = Server
3. What are thetwo competitive advantages of interaction studio? [check]
A) Integrated content management system
B) Monitors active time spent and true engagement
C) True Real-Time Decisioning
D) Managers Consent
4. A business user wants to deliver different experiences to different segments within the same campaign, which testing option should they select?
A) Time basedtesting
B) Rule based testing
C) Variation testing
D) A/B testing
5. Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?
A) Date based
B) Salesforce data
C) API
D) Audience
Solutions:
| Question # 1 Answer: A,B,C | Question # 2 Answer: D | Question # 3 Answer: B,C | Question # 4 Answer: B | Question # 5 Answer: C |
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